Intercard Customers Incredibowl and Boondocks Earn Top Honors at BCMs 40th Bowling Center Design Awards
The awards, presented by Bowling Center Management (BCM), honor projects completed during the 2024 calendar year and celebrate the very best in architectural quality, functional layout, guest experience, and the integration of modern technology. Winners are announced annually, with U.S. recipients featured in the April issue of BCM, the official magazine of the Bowling Proprietors’ Association of America, and international winners in the following month.
Incredibowl took home the Best Arcade award, a recognition that underscores the venue’s dense arcade floor, themed lounge, and a cutting‑edge scoring system that dovetails with Intercard’s cashless payment platform. The design delivers a high‑energy environment that invites repeat play while maximizing revenue opportunities.
Boondocks earned the Best Modernised Boutique/FEC/Hybrid Venue honor for its seamless blend of traditional bowling lanes and boutique entertainment. The venue boasts a full‑service bar, a dedicated game‑room, and a food‑service area—all arranged to maximize space efficiency without sacrificing style. Its distinct aesthetic appeals to a broad demographic, positioning it as a destination for both casual bowlers and nightlife seekers.
Intercard’s chief executive, Scott Sherrod, posted a congratulatory statement on the company’s corporate website: “Intercard congratulates our customers who have been recognized by BCM for the excellent architecture and design of their amusement centres.” He reiterated Intercard’s commitment to equipping operators with technology that enhances guest spending and satisfaction.
With more than three decades in the industry, Intercard has long been a cash‑less technology provider for amusement and entertainment venues. Its solutions—point‑of‑sale devices, mobile payment options, and data‑analytics tools—are designed to increase customer spending by up to 30% and improve operational efficiency.
The international ceremony, held at ICONSIAM’s River Park, added another layer of prestige. Ozone Bowling in Valladolid, Spain, captured Best Arcade, while Brass Monkey Citywalk in Dubai, United Arab Emirates, earned Best New Center. The red‑carpet reception and awards dinner celebrated the year’s standout designs on a global stage.
The recognition of Intercard customers highlights a broader trend: the growing importance of integrated technology and thoughtful design in the bowling and entertainment sector. By pairing modern payment systems with award‑winning architecture, operators can deliver a seamless guest experience that encourages repeat visits and higher spend.
BCM’s April issue will feature detailed profiles of Incredibowl and Boondocks, complete with architectural renderings, floor plans, and interviews with the design teams. Intercard plans to showcase its new iTeller Element product at the upcoming Bowl Expo in Las Vegas, where it will demonstrate how its technology can support the next generation of modernized venues.
As the bowling industry continues to evolve, the 40th Design Awards underscore the role of technology and design in creating engaging, profitable entertainment spaces. The accolades received by Intercard customers signal a clear shift toward integrated, customer‑centric venues that blend traditional bowling with contemporary leisure offerings.